Are AI chatbots biased?
Are AI chatbots biased? I'll gather the latest evidence on how bias arises and manifests.
Yes, research consistently finds that AI chatbots are biased — though the type, degree and direction of bias varies by model, training data, and how the chatbot is prompted.
What studies show
1. Political bias is well-documented:
Researchers who tested 14 large language models found that models have distinctly different political tendencies. The same research described in MIT Technology Review found OpenAI's ChatGPT and GPT-4 were the most left-wing libertarian, while Meta's LLaMA was the most right-wing authoritarian.
A peer-reviewed study summarized as "AI language models are rife with political biases" reached the same conclusion: different models gave wildly different answers to the same political questions.
Reviews have repeatedly described concern that ChatGPT has a left-libertarian orientation. Other work notes that ChatGPT may have political bias, bias against conservatives, bias in healthcare and education, etc.
Bias is not fixed. One study found the current version of ChatGPT showed near-neutral political tendencies (2.8% right-wing and 11.1% liberal), whereas earlier versions displayed a more pronounced left-libertarian orientation (~30% left-wing and ~45% liberal), suggesting companies have tried to adjust training and fine-tuning. Researchers note: "We believe no language model can be entirely free from political biases".
2. Racial, gender, caste and other social biases:
3. Bias influences users, even unintentionally:
A Yale study found that content that is not intended to change minds, such as summaries that popular chatbots produce in response to simple queries about historical events, can still influence users' social and political opinions.
This unintended power to persuade is caused by latent biases introduced during training of large language models that lend subtle nuances to the framing of narratives. Compared to Wikipedia entries, both default AI summaries and those prompted to have a liberal framing caused participants to express more liberal opinions, while conservative framing required explicit prompting. Researchers concluded liberal framing could be the result of both latent and prompting bias, whereas conservative framing would likely result from prompting bias.
Why are chatbots biased?
Researchers categorize bias sources in three main ways:
a) Training data: Due to the huge amounts of training data, extremely large model sizes, and lack of interpretability, bias mitigation is challenging.
Training data may reflect societal biases, inequalities, and underrepresentation of certain groups. As one analysis notes, white supremacist and misogynistic, ageist, etc. views are overrepresented in the training data, not only exceeding their prevalence in the general population but also setting up models to further amplify biases. Those latent biases — which can carry over from ideological leanings in the data used to train LLMs — lend subtle nuances to framing.
b) Algorithm design and fine-tuning: How human reviewers rate responses, what instructions they are given (e.g., to not favor any political group), and what safety filters are added all shape bias.
c) User interaction / prompting: Chatbot output can be influenced by how it is prompted, and models can be intentionally steered to become more left- or right-leaning when further trained on partisan news and social media data.
A famous early example was Microsoft's Tay in 2016, which learned from Twitter users. Data obtained from Twitter users were seriously biased, and shortly after release its speech turned from friendly speech to discriminatory, offensive, and inflammatory speech, forcing Microsoft to shut it down within a day.
Are companies trying to fix it?
Developers are aware of the problem. They have tried to assemble diverse development teams, draw training data from broadly representative sources, apply debiasing algorithms, and create built-in safeguards such as programming that prohibits hate speech. OpenAI has said biases that nevertheless emerge are "bugs, not features" and says it instructs reviewers not to favor any political group.
However, researchers note it is very difficult to completely scrub a vast database of biases, and models are adept at surfacing even low-level biases that may be present in data.
Bottom line
If you use chatbots for sensitive decisions — voting, health, hiring, legal advice — it is good practice to cross-check with independent sources, ask the model to present multiple perspectives, and be aware that prompting for a specific viewpoint will shift its answers.
Citations (3)
- AI language models are rife with political biases
Backs: “Yes, research consistently finds that AI chatbots are biased — though the type, degree and direction of bias varies by model, training data, and how the chatbot is prompted. What studies show. 1. Political bias is well-documented: Researchers who tested 14 large language models found that models have distinctly…”
- BIAS AND FAIRNESS IN CHATBOTS: AN OVERVIEW
Backs: “Reviews have repeatedly described concern that ChatGPT has a left-libertarian orientation. Other work notes that ChatGPT may have political bias, bias against conservatives, bias in healthcare and education, etc.”
- AI’s hidden bias: Chatbots can influence opinions without trying
Backs: “MIT researchers found state-of-the-art chatbots including GPT-4, Claude 3 Opus and Llama 3 sometimes provide less-accurate and less-truthful responses to users who have lower English proficiency, less formal education, or who originate from outside the United States. 3. Bias influences users, even unintentionally: A…”